The Daring Principals

"Great things in business are never done by one person. They're done by a team of people." Steve Jobs, 2003 Interview on teamwork and The Beatles analogy (commonly attributed to 60 Minutes)

Senior Operators. Real Accountability.

Meet the Partners

Walt

Technology & Operating Architecture

Builds operating systems that turn complex technology into predictable business outcomes.

Mike

Growth, Leadership & Execution Scale

Scales leadership teams and operating cadence so companies grow without breaking.

Meet the Principals

"The young man knows the rules, but the old man knows the exceptions."
Oliver Wendell Holmes Sr., 1858 The Autocrat of the Breakfast-Table

Each principal is chosen not only for their proven expertise and industry knowledge, but also for their ability to collaborate seamlessly. The team of Principals have T-skills ensuring wide breadth of skills with minimal overlap—ensuring domain knowledge to handle everything big-picture strategy in the boardroom to hands-on execution.

What it takes to be a Daring Principal?

  • 20+ years of proven experience
  • Multi-disciplinary backgrounds
  • Hands-on credibility
  • Track record of transformation
  • Hands-on credibility: Not just advisors, but leaders who have delivered measurable results at scale.
  • Boardroom to buildroom impact

Explore our principals profiles below to see how we combine diverse perspectives into a unified force for delivering exceptional outcomes.

Scott

Cloud Platforms & Infrastructure Reliability

Designs and stabilizes cloud platforms so delivery scales without operational surprises.

Maurice

Product Experience & Design Systems

Translates complex products into clear, usable experiences that scale across teams.

Angel

DevSecOps, Platform Reliability & Automation

Builds secure, automated platforms that reduce risk while increasing delivery velocity.

Kerry

Cloud Architecture & Platform Engineering

Architects cloud platforms that let teams ship faster without losing control.

Mark

Hardware, Embedded Systems & POS Platforms

Leads complex embedded hardware product delivery from prototype through scale.

Robin

Technical Sales & Market Translation

Turns complex technical products into clear, compelling market narratives that convert.

Experience Matters. Philosophy Multiplies It.

Our Principals operate with a shared doctrine built on truth over theater, disciplined execution, and founder agency without founder overload.

Want A Principal Who Can Owns The Outcome?

+1 (605)269-4442